setmaker

Noun

1. A manufacturer of television sets.
   • CHICAGO — In conjunction with the debut of the Admiral dual channel stereophonic theater combination TV-stereo hi fi sets, the local setmaker is offering a starter library of five Mercury Long Plays to the consumer. -...
   • Last issue IMD described how Mullard “sold” its AX TV tube to retailers in order to put pressure on setmakers to incorporate it in their products: a classic backsell. - 1984, Industrial Marketing Digest, volume 9, page...